Definition
All Mind is a Clinical Management Consulting company in Espírito Santo. The main task was to develop a visual identity and the entire role of the brand. The symbol was designed with the objective of restricted display and strategic vision. The color, blue, is associated with reason, harmony and balance. And red, the color of strength, activity, dynamism and decision making.
All Mind is a Clinical Management Consulting company in Espírito Santo. The main task was to develop a visual identity and the entire role of the brand. The symbol was designed with the objective of restricted display and strategic vision. The color, blue, is associated with reason, harmony and balance. And red, the color of strength, activity, dynamism and decision making.
The logotype was developed from the abstraction of the word "all" wich represents the wholistic way the business works with clinics to build their marketing strategies. From the logo, it's possible to extract elements that where used throughout the brand collaterals, creating consistency and estabilishing a strong brand.
